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Casino Gambling in Maine: The Way Life Should Be?
By Meredith Connor
For FYS 255 The Psychology of Influence
Attending a debate for the first time this Thursday afternoon, I had no
notion of what to expect. Not only did I know nothing regarding the casino
proposal itself, other than that it existed, but I genuinely felt no bias,
for or against, the building of one in Maine. In a way, my predisposed
neutral stance on the subject made me the ideal audience member for a
debate; being both impartial and uneducated on the subject, I was therefore
vulnerable to any and all forms of social influence the opposing sides
could use to persuade me with. In the end, the Opposition, the side fighting
against the introduction of a casino to Maine, received my "winning" vote.
There were a number of contributing factors that led me to this conclusion,
including: the information that was given by the speakers, the persuasiveness
of the speeches, how well they kept my interest, and how passionate the
team seemed to be on the matter.
The debate was organized into two equal
teams of three members apiece. There was a "Government" side, which was
arguing in favor of building a casino in Maine, and the "Opposition" side,
which was arguing against the casino proposal. The debate began with an
introduction of the two teams, and the topic of the debate, which led
into the first "constructive speech," given by a member of the Government.
In total, each side was given an opportunity to make two "constructive
speeches" and one final "rebuttal" speech at the culmination of the debate.
Since the Government was given the first speech of the debate, the Opposition
was granted the second rebuttal speech, the final speech of the debate.
Ensuring that although the Government was given the first speech, vital
for grasping you initially with their argument, which in this particular
case worked on me. The final speech holds the potential to culminate the
debate, and to argue away any last questioning factors regarding their
cause, therefore leaving their argument freshest in the audience's mind
for the vote.
For me, it was those two speeches, the
opening constructive speech of the Government, and the final, rebuttal
speech by the Opposition that were the most powerful contributing factors
in my decision of who "won." In my opinion these were the two "best" speeches
of the debate, aside from one of the short audience member speeches, which
was in support of the Opposition, and was given during the interlude preceding
the final rebuttal speeches. It is possible that my lingering memory of
these two speeches is due in part to the primacy/recency effect, causing
me to retain the most memory of those beginning and ending arguments,
but even so, that was the situation, and if the situation had been reversed,
and the Government given the final speech, I can not say that my position
would not have possibly differed. This fact could say something about
my susceptibility to the speakers influence, as well as raise questions
about the proceedings of a debate, and the advantages and disadvantages
of speech order in a debate.
The Government opened up with a powerful
speech given by their most confident speaker, or so he seemed, in comparison
to the others. He began by saying, "a fool and his money are easily separated."
Followed by, "this is an incredible opportunity for Maine." Only
two sentences into his speech, and we were already face to face with what
Cialdini would classify as "time limit" Scarcity (Cialdini, Influence,
2001). In other words, when put in a situation such as this, although
we may not be in support of a casino in Maine, by stating what an "incredible
opportunity" it is, we feel as if its something we don't want to lose.
Therefore, if we pass up our opportunity now, it will be gone for good,
consequentially we are inclined to want it more.
The first Government speaker continued
not long after with a second attempt to draw us in, this time with the
influence of Reciprocation. "Maine took land from the Penobscot Tribe,"
he stated, and continued by saying that because of this fact, the only
way to "amend" our previous actions is by granting permission to the tribe
to build their desired casino. This fact regarding the Penobscot Indians
was news to me, as I knew nothing about the details and reasons behind
the proposal, therefore I was immediately struck with the intended sense
of guilt and obligation towards this Indian tribe. Justifying this with
the thought that; if Maine stole their land for years, and now all
they want is to build a casino, with their own money, that will benefit
Maine's economy, how can they say no? The speech ended with the facts
and figures of the plan, the profits Maine was subject to, and how a casino
would be a "huge relief for Maine, as well as a huge benefit for Maine
and the Penobscot Tribe."
Following that initial speech, I began
to feel that building a casino might in fact be a positive addition to
Maine. However, the Opposition retorted this first Government speech well,
in the following speech, by pointing out the negatives which could ensue,
stating that it would: deteriorate the image of Maine, bring in crime
and prostitution, push out small local businesses, and that there is no
guarantee that it would be profitable for the state or the tribe. The
Opposition also used the weapons of social influence to benefit their
argument; "Isn't Maine's motto: the way life should be? Since when
has gambling and crime become the way life should be?" The first
speaker stated in the start of his speech, playing upon the idea of Commitment
and Consistency. In other words, if Maine has always been known for its
nature environment; blueberries, wildlife, lobsters, forests, than introducing
a casino, and everything that comes along with it, would be inconsistent
with the image of Maine. It would no longer be a place that draws tourists
for its camping and nature, but for its bright lights and slot machines.
The second weapon used was the influence of Social Proof, saying that
if a casino promised so many potential benefits, then why weren't other
states doing it as well? Therefore the negative consequences must outweigh
the potential positive benefits, and with that argument, I was once again
in a neutral state, torn half and half between the two sides opening arguments.
Throughout the course of the debate, I
went from neutral, to pro-Government, back to neutral, and finally to
pro-Opposition. In the end, there was no quantitative way in which I judged
the "winner," and have no real justification for my decision other than
what felt right. In my mind, the argument had less to do with the numbers
and concrete facts of the argument, such as; costs, profits, gains, losses,
and more to do with how much more passionately the Opposition spoke in
support for their cause, as opposed to the Government. Following the four
constructive speeches, audience members were given a chance to voluntarily
take the stand and to make a brief argument in support of their chosen
side; both teams had two audience volunteer speeches. This is where my
transition from neutral to pro-Opposition was initially sparked. The speech
was given by a boy who said he had lived in Maine his whole life, and
that he was appalled at the idea of a casino destroying hundreds of acres
of forest, only to bring in commercialization, and cause the ruin of small
local shops, restaurants, and hotels. Having the speech come from someone
from Maine, who felt so strongly on the subject, made the Opposition's
argument that much more convincing. Also, it made me, someone not from
Maine; feel convinced that he must know what he is talking about, and
know what's best for Maine, because of his close connections to, and strong
feelings, regarding the future of the state.
As it turned out, the Opposition "won"
both in my eyes, and in the final vote. As I said before, their final
speech was what gave me the last push to their side. There was nothing
particularly standout in the last speech, no new major argument or facts,
but his delivery of the speech was so natural and confident. Throughout
the speech nearly the entire audience was laughing along with his humorous
remarks, even those sitting on the Government side of the audience. He
was funny and well spoken, not overly serious, but still expressive with
his feelings against building a casino. His method of winning over the
audience through jokes, while still keeping focused on the topic puts
one under the influence of Liking, at least in my case, because we are
more likely to like someone we find funny or interesting. I liked his
speech, as well as his way of delivering it, far more than some of the
others, because of his ability to keep my attention, more than those speakers
whose speeches at times became repetitive and slow.
In conclusion to this debate I learned
not only about the Maine casino conflict, but about the proceedings of
a debate, as well as how debaters, can and do, use the various weapons
of social influence on their audiences, and saw first hand how effective
they can be. In this debate I recognized the influences of Scarcity, Commitment
and Consistency, Reciprocation, Social Proof, and Liking. And in a way,
being without knowledge of anything regarding the debate topic, in my
eyes, every speaker held the position of Authority over my knowledge of
the subject, and thus my opinions regarding it. In the end, its hard to
say what influenced me the most in my decision, if it was the information
I was given, the order in which it was given, or the way it was spoken,
it was not an easy decision, but I left with the belief that building
a casino in Maine really is not the way life should be.
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